Guidence is the key

What is the first thing your audience will see? Yes, it is your title. I never put much thought into my title but now realize its a vital part to my paper. I feel pretty dumb for lacking creative titles, because when I look for something to read I always judge by the title. The "key" to writing is your beginning and ending. Every introduction you write needs to focus on grabbing the attention of your reader. While your writing, think about who will be reading your paper, and try to make a connection with their interests. Once you have got their attention with your thesus you need to make good, flowing transitions from topic to topic. Its very easy to lose a reader with pointless detail, or by jumping around to much. Your paper must flow. You may understand it, but can your audience?